24 June 2011

Fashion label FLY53 to open new concessions

Fashion brand FLY53 is about to add Wolverhampton, Bristol, Bournemouth, Birmingham, Middlesborough, Nottingham and Metro Centre Gateshead to its existing House of Fraser concessions doubling the amount of doors to fourteen. This is in addition to having two Selfridges areas, the brands first outlet store in Livingston with another planned pre Christmas this year, and an increased independent retailer base. This independent clothing brand will be also launching the AW11 season at Bread & Butter exhibition next month. The philosophy of the brand is to create striking and intelligent clothing that is well designed, unique and inspirational.