25 October 2011

Ted Baker launching Ted's Sweet Shoppe
pop-up in Selfridges next month

Ted Baker is introducing Ted’s Sweet Shoppe, a new pop-up store launching 1 November in Selfridges stores nationwide. Showcasing a range of accessories, Ted’s Sweet Shoppe will feature the shopper, tote, clutch and make-up bags, jotters, iPad and laptop cases, as well as Ted’s ‘Sweet Feet’ watermelon scented ballet pumps, all available in a range of shades. In addition, customers will be able to select items from a sweet cart filled with purses, key rings and jewellery in a variety of colours. The new pop-up will be located at Selfridges London Oxford Street, Manchester Trafford, Manchester Exchange Square and Birmingham Bullring.

To celebrate the launch, Ted Baker is hosting a party in Selfridges Oxford Street on 2 November (see DIARY dates).

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