Eyewear brand brings PR in-house

Zoe Cosby in the Oliver Goldsmith press office is now handling all PR for both the Oliver Goldsmith Sunglasses and Claire Goldsmith Eyewear brands. Contact.

British womenswear brand appoints PR

Goodley PR has been appointed to handle all publicity and press enquiries for UK womenswear brand Anonymous by Ross + Bute. The SS11 collections are now available to view at the Goodley PR showroom. Contact.

New men's title set to launch

The News of the World has confirmed it is set to launch a new men’s title which will run alongside the women’s supplement Fabulous. The 56-page supplement will launch on 6 March. Paul Hayes, the managing director of News International's commercial operation, said: "We have been delighted by the reaction this product has had from key clients within this sector and the wider advertising community as a whole. We are convinced that there is a need for an intelligent title with scale for both our male audience and our commercial partners." Further details and the editorial line-up will be confirmed in due course.

New fashion & beauty e-zine set to launch

Beachtomato.com is a new fashion and travel website by the travel specialists Black Tomato and several fashion experts, the site will launch on 1 March. Beachtomato.com will be an editorial website featuring beach-related stories, including travel destinations, beach-based activities, emerging Fashion Designers from around the world, fashion travel features, beauty and fitness treatments, gadgets and music. The team are interested in receiving news on all the above. Contact.

Fertility expert brings PR role in-house

Zita West (Zita West Clinics & Products), a fertility and pregnancy expert, is now handling PR in-house. Zita's own brand of beauty products are designed for using during, pre and post-pregnancy. Contact.

Nailcare brand appoints PR

Essence PR has announced the launch of new nail company nailease Instant Manicure, promising 100% real nail varnish delivered with zero drying time. The brand will launch into Boots stores nationwide on 28 February with over 25 nail polish shades, patterns and a French Manicure available. Contact.

DIARYdates

Added, amended or confirmed:

• bareMinerals Online Skincare Launch
  
• Escada AW11 Press Day
• Exclusive New Dove Launch
• Partimi at LFW
• Zandra Rhodes interviewed at Pure London by Eric Musgrave
  
• REN Beauty Launch
• Shaun Leane New Jewellery Collection Launch (rescheduled)
• The Laura Ashley Girlswear Launch
  
• Freestyle Magazine Issue Three Matthew Williamson Launch Party (Berlin)
• Jo Fairley and Sarah Stacey to speak at Natural & Organic Products Europe trade show
• The Professional Beauty Awards 2011 and annual Gala dinner
  
• Rimmel London Launch
• Superdrug Optimum Apple Day Cream Launch
• Kirsten Goss London New Collection Event
  
• Susannah Hunter AW11 Press Day
• King of Shaves Launch
• Alexandra Groover Film Screening
• Arfango Shoe Launch
  

See DIARYdates.

Editor of weekly consumer title resigns

June Smith-Sheppard, editor of women’s weekly magazine Pick Me Up, will be leaving the title to set up her own media consultancy. Further details will be confirmed in due course. Contact.

Fashion boutique relocates

Luna & Curious has a new address. Contact.

New clothing brand appoints PR

Its PR has won the PR pitch to launch new clothing line from Help for Heroes and Selection Branded Clothing. Its PR will work closely with Help for Heroes to launch the new brand, garner celebrity and media following to further expand the charity’s awareness, profile and most importantly provision for wounded servicemen and their families. Contact.

Lighting company appoints PR

Portrait Communications has been appointed to handle the PR for Davey Lighting - suppliers of marine and industrial lights for interior and exterior use. Contact.

London based footwear label appoints PR

Fashion PR Foundation has been appointed to handle the PR for London based footwear label Miista. Contact.