11 July 2012

Topshop expands London store and
announces summer activities

Topshop has announced the expansion of its London stores with the launch of the newly refurbished Topshop Strand. The 5600 sq ft store will stock the brand’s entire mainline selection, including Moto jeans and Topshop Make-Up. The brand's Summer Style activity will be live from 23 July to 12 August, where a Topshop ‘fash-mob’ will be present on London’s Strand and Covent Garden areas distributing ‘Lucky Gift Cards’ which will give shoppers the chance to win up to £200 to spend in-store. Limited edition notebooks will be given as a gift-with-purchase for anyone spending over £50 in the newly expanded Topshop Strand. Live DJ sets, makeovers, manicures and photo-booths will also be available in-store. Customers spending over £50 will also receive a limited edition scarf emblazoned with the word ‘LONDON’ or a unique canvas bag featuring an illustration of the Topshop flagship Oxford Circus store.

Click on the pink links below for full details in DIARY directory:
Topshop's press office in 'in-house PR'

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