06 March 2013

MANGO to launch new lines of children's
clothing, sportswear & underwear

Spanish fashion brand MANGO is launching its new kid's clothing brand, aimed at children aged 3-12, for AW13. The new collection, titled MANGO Kids, will include both basic garments and more on-trend garments, and will also adapt some of the best-sellers from the women's collection for girls: mini-me. The collection will also include accessories and footwear, as well as underwear. For this new project, the children's collection already has its own team of designers responsible for the different product lines (flat weave, knitwear, T-shirts, jeans and accessories), and is also creating a management and purchasing structure for this new product. The fashion brand’s growth plan also includes the launch of a new underwear and sports clothing range, called MANGO Sport&Intimates, which is a line encompassing line of garments for fitness, running and yoga, as well as basic underwear and lingerie. This new collection will be available from AW13 onwards. The new sports and underwear range will also include a line of swimwear. The new collections will be available at the brand’s online store and in selected stores across Europe. Moreover, customers will also be able to buy products from this new collection in stores without a Sport&Intimates display that are equipped with tablet devices.
www.mango.com / @Mango

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