04 July 2013

Positive Luxury announces first ever Positive Week

To celebrate the launch of its Summer Edit magazine, Positive Luxury has announced the first ever Positive Week which will run from 8-14 July. Positive Week will be a seven-day celebration consisting of random acts of kindness, giveaways, competitions, events and the promotion of the Summer Edit, which will showcase some of the company’s brands. The goal of Positive Week is to create an association between these positive actions and the brands that benefit society and environment. There are a number of ways that brands can take part in Positive Week: Offer a prize or experience for the winner of daily Twitter and Facebook competitions; send product samples to the team to hand out around London with the Summer Edit; targeted gifting - a bespoke campaign in order to engage and surprise your target audience; or display the Blue Butterfly logo in-store and online. Positive Luxury awards its Blue Butterfly Mark of Positive Living to brands which are committed to making society a better, safer, healthier place.
www.positiveluxury.com / @PositiveLuxury

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Positive Luxury in 'blogs / YouTube channels'

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