09 August 2013

Focus PR now handling Cape Legends

Focus PR has been appointed on an annual basis to handle the trade and consumer PR for South African wine company, Cape Legends. The brand represents 11 wineries across South Africa and is owned by Distell, Africa’s leading producer and marketer of fine wines, spirits, ciders and ready-to-drinks.  The initial 12-month PR campaign will focus on six key brands in the Cape Legends’ fine wine portfolio: Fleur du Cap, Pongr√°cz, Durbanville Hills, Plaisir de Merle, Zonnebloem and Neethlingshof. Focus PR’s brief is to help build the brands’ profile in the UK and drive distribution in the on- and off-trade.

Click on the pink links below for full details in DIARY directory:
Cape Legends in 'food & drink products'

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