02 October 2013

Eco nappy brand Naty appoints Focus PR

Eco disposable nappy brand Naty has appointed Focus PR to drive sales and boost awareness, as the UK nappy market enters a new phase following the exit of Huggies from Europe. The consumer PR campaign will include media liaison, blogger outreach, brand partnerships and trialling among new parents. Naty was founded in 2000 by Swedish lawyer and mother Marlene Sandberg, with a mission to create a nappy which is healthier for babies and better for the environment. Naty is made from over 70% natural, renewable, biodegradable materials and is the greenest nappy available on the market.
@NatureBabycare

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Naty in 'homes, interiors & lifestyle'

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