29 October 2013

Fruit of the Loom appoints Marmalade PR
to launch new premium brand

Fashion brand Fruit of the Loom has appointed Marmalade PR to launch its new premium brand, following a competitive pitch. The new brand is set to launch in spring 2014 with a capsule collection available exclusively at pop-up stores in London and Berlin from March 2014. The collection will offer fashion basics for men and women that are set to become the discerning wearer’s go-to item whatever the occasion.

Click on the pink links below for full details in DIARY directory:
Fruit of the Loom in 'fashion & accessories'

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