10 October 2013

Whistles announces menswear collection for 2014

Whistles has announced the introduction of a new menswear collection set to launch for AW14. The brand has recruited design talent to work under the creative direction of Nick Passmore, Whistles Design Director. The menswear range will be available online and in key stores, where it will sit alongside womenswear, and will also be available within selected premium department stores. Jane Shepherdson, CEO of the brand, comments: "Menswear is something that we have been planning to do since we started in 2008. We recognise that, as with womenswear there is considerable expansion in the contemporary middle market, this is an ideal time to capitalise on this opportunity and bring the Whistles aesthetic to menswear."
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