28 January 2014

Eddy Anemian announced as winner
of H&M Design Award 2014

The winner of the H&M Design Award 2014 has been revealed as Eddy Anemian, a 24 year-old student at La Cambre in Brussels. Today, in Stockholm, the winning collection was presented with a fashion show at Mercedes-Benz Stockholm Fashion Week. In addition to the show, Eddy has won €50,000 and the opportunity to sell pieces developed from his collection in selected H&M stores and online later this autumn. The H&M Design Award jury included fashion designer Erdem, actress Michelle Dockery, style expert Michelle Harper, executive fashion editor of Vogue UK Serena Hood, senior fashion editor of Vogue Italy Sara Maino, as well as H&M’s creative head of design Ann-Sofie Johansson, and H&M’s creative advisor Margareta van den Bosch. Eddy, from Saint Chamond in France, won the H&M Design Award 2014 with his fourth-year collection titled They Can Cut All The Flowers, They Cannot Keep Spring From Coming. It was inspired by Tilda Swinton in the movie I Am Love, and the French painter Ingres, with floral upholstery fabrics cut and reconstructed into fluid shapes, contrasted with flounces of waterproof fabric with a marble effect. Eddy is now in his final year at La Cambre, and hopes to one day have his own label. The winner of this year’s People’s Prize has been announced as Henriette Tilanus. Visitors to the H&M Design Award website voted for their favourite from the eight finalists, with the winner receiving a three-month internship at fashion designer Erdem’s studio in London.
@hmunitedkingdom

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