08 January 2014

SteamCream appoints Babushka Communications

Due to incremental growth and international demand, SteamCream has decided to pursue a more global PR strategy and appointed Babushka Communications. With the brand available in over 30 countries, SteamCream will commence building up an in-house infrastructure to support a more international 360 marketing strategy going forward. Babushka Communications will be working on a number of word-of-mouth initiatives for the brand including press relations, blog relations, promotional drives, consumer sampling and tastemaker seeding. Babushka Communications already represent the brand with a number of word-of-mouth initiatives in the US. SteamCream is handmade using high-quality, natural ingredients that are fused together by a shot of steam. This unique method makes the cream lightweight, providing long-lasting hydration for the face.
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SteamCream (UK & US) in 'beauty, fragrance, grooming & health'

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