12 February 2014

CHANEL selects Dubai to present Cruise Collection

Dubai Design District (d3) was named by CHANEL today as the location where the brand will present its 2014-15 Cruise collection in Dubai on 13 May. Bruno Pavlovsky, President of CHANEL Fashion, stated: "CHANEL is very pleased to present its 2014-15 Cruise collection in Dubai. In addition to being a key hub for our Fashion business in the Middle East, Dubai was chosen because it inspires travel and evokes the true spirit of Cruise. The show that we will hold in this city on 13 May, in the presence of Karl Lagerfeld, will be a unique event that will feed the public's imagination around our brand”. CHANEL's decision follows the June 2013 launch of Dubai Design District - a dedicated creative hub at the heart of the region's design community - and the August 2013 establishment of the Design and Fashion Council by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Ruler of Dubai, UAE Vice President and Prime Minister.

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