27 February 2014

Saucony Originals appoints Coffin on Cake PR

Coffin on Cake PR has been appointed to handle the UK communications strategy, press and brand enquiries for footwear brand Saucony Originals. The appointment will see the agency support both the brand's global development and upcoming brand activations, with a multitude of exclusive collaboration styles planned to be released throughout 2014 and 2015, and the opening of the brand's first pop-up store located in London's Covent Garden to coincide with the 2014 London Marathon. Coffin on Cake PR has been tasked with delivering all creative content and managing brand interactions across all of Saucony Originals social media channels, alongside more traditional PR, creative development of events, targeted gifting strategy and seasonal press days.

Twitter: @SauconyOrigs

Click on the pink links below for full details in DIARY directory:
Saucony Originals in 'fashion & accessories'

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