28 March 2014

Le Chameau appoints W Communications

W Communications has been appointed to handle the press and publicity for Le Chameau, makers of the world’s finest rubber boots. Created in 1927 by Claude Chamot, every pair of Le Chameau boots is handcrafted, under the supervision of a single master bootmaker, in the brand’s original workshops in Pont D’Ouilly (Normandy) and Casablanca (Morocco). The agency will support the premium boot brand’s plans to grow in 2014 and support its increased distribution, through targeted media outreach, social channels, influencer engagement and creative marketing initiatives. The boots are currently available in sport retailers such as Philip Morris, 5th floor of Harrods, Mr Porter and Net-a-porter.

Click on the pink links below for full details in DIARY directory:
Le Chameau in 'fashion & accessories'

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