31 March 2014

TheraPearl launches in the UK & appoints Brandnation

Brandnation has been appointed to handle the press and publicity for pain relief brand TheraPearl, which has launched in the UK this month, following success in America. Founded in Maryland in 2008, this at home healing product for pain relief is based on the frozen pea concept. Using TheraPearl’s Pearl Technology, it is reusable, non-toxic and conforms easily to the injured area without leaking or dripping, and can also be heated. The wide-ranging brief includes the UK consumer launch, expert activation, in addition to trade and consumer PR across all consumer media. TheraPearl aims to communicate themselves as the number one home healing brand and has just launched into Boots.

Twitter: @TheraPearl

Click on the pink links below for full details in DIARY directory:
TheraPearl in 'beauty, fragrance, grooming & health'

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