09 December 2014

Scrubbys appoints Palm PR

Palm PR has been appointed to handle the press and publicity for vegetable crisp brand Scrubbys, to help grow its market share in the UK following a deal to supply two national retailers. The brand, founded by John and Claire Brumby, aims to provide a healthier version of the snack, producing a product that is at least 30% less fat and 18% less calories than other standard fried vegetable crisps. The couple appeared on Dragons’ Den in summer 2014 seeking investment. Despite the offer of funds from Duncan Bannatyne, they did not secure the capital they needed, instead obtaining finance from Granary Investments afterwards.

Twitter: @scrubbyscrisps

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Scrubbys in 'food & drink products'

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