Decoded Fashion & British Fashion Council launch Fashion Futures Awards

Top global event series Decoded Fashion have teamed up with the British Fashion Council to introduce the Fashion Futures Awards, in celebration of how the fashion and retail industries are evolving through tech based ideas, solutions and tools. The awards seek to identify and highlight the brands who are creatively using tech to make their businesses smarter, their production lifecycle leaner, their brands stronger and their customer experiences more fulfilling. It is as much about the brands and retailers daring to innovate, as the Tech founders that have created the best new tools that allow them to do so. Taking place on 21 May in London (see DIARY dates), the judging panel includes: Caroline Rush, BFC Chief Executive; Dylan Jones OBE, British GQ editor; Wil Harris, Head of Digital of Condé Nast Britain; Peter Fitzgerald, Google UK Country Sales Director; Deborah Bee, Harrods Director of Creative Marketing; Bonnie Takhar, Charlotte Olympia President; and Uri Minkoff, Rebecca Minkoff CEO. Entries can submitted here and the deadline is 24 April.

Twitter: @decodedfashion / @BFC

Click on the pink links below for full details in DIARY directory:
Decoded Fashion in 'in-house PR'
British Fashion Council in 'in-house PR'

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