04 March 2015

HANRO names Global Sales Director

HANRO, the lingerie, nightwear and loungewear brand for women and men, has named Brigitte Hardt as Global Sales Director. Brigitte joined HANRO at the headquarters in M├Ąder (Austria) in 2007 and was previously export manager, where she developed and enhanced the HANRO distribution into 40 countries. In her new role, she is responsible for worldwide sale of HANRO products in all countries. In addition to the export team, also the country managers of the HANRO countries with local offices with highest turnover – USA, Switzerland, Germany, Austria, France and Italy – will report to Brigitte Hardt from now on. As Director of Global Sales, she will ensure a closer cooperation of the markets and a globally consistent sales strategy in all countries, and therefore enable a faster realisation of growth targets and global strategy goals. Before having worked with HANRO, Brigitte gained long-standing sales experience in the textile and apparel industry, especially in her role as export manager of the German children’s clothing brand KANZ.

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HANRO in 'fashion & accessories'

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