19 March 2015

Premier Tax Free launches Luxury Shopping Guides

Premier Tax Free has partnered with leading publisher of tourist media, Morris Visitor Publications, to create a series of Luxury Shopping Guides for Europe as part of a new approach to interacting with high-­net-worth international shoppers. Launching initially in London, Paris and Germany this summer, PREMIER Luxury Shopping Guides will be designed to connect high-spending non-­EU visitors to retailers in each of these markets, and will provide a better understanding of how and where to shop Tax Free. Distributed on inbound flights, VIP lounges, five star hotels and exclusive location hotspots, the guides will promote a fashion forward city experience and connecting Tax Free shoppers with up-­to-­the-­minute trends and brands. The guides will also be available to download via a multi-lingual app and will translate into a touchscreen experience. Content from the magazines will be promoted through the social media pages of regional opinion formers and bloggers in key source markets. Premier Tax Free, specialists in Tax Free shopping and international credit card processing, works with over 150,000 retailers worldwide and process more than 10,000,000 transactions from international shoppers each year. Retailers interested in participating in the first edition of these guides should contact Premier Tax Free or MVP before 30 April.

Twitter: @PremierTaxFree 

Click on the pink links below for full details in DIARY directory:
PREMIER Luxury Shopping Guides in 'consumer magazines'

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