20 May 2015

Fashion e-tailer Closet rebrands as Closet London

Women’s fashion e-tailer Closet has announced it is rebranding in June as Closet London, with an all-new brand identity and website to match the new name. The name Closet London was chosen to better represent the brand’s London roots, with Closet London’s clothes designed and manufactured in the capital, where the company is also headquartered. Closet London creates versatile, feminine clothing and every six to eight weeks, celebrates a new ‘on trend’ Style Story with an accompanying, co-ordinating product range. This approach will be a big feature of the newly relaunched website providing customers with even more on-trend looks, experiential looks and style tips. Closet London will be relaunching with its ‘Buckets and Spades’ collection story. Closet London specialises in unique prints, as well as bold colours and feminine shapes. Closet London will be hosting its relaunch party on London’s Southbank at the end of May (details t.b.c).

Twitter: @Closet_London

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Closet London in 'fashion & accessories'

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