26 August 2011

Karla Otto London appointed by Bono's fashion label

Karla Otto London has been appointed to oversee all publicity for Edun. Founded by Ali Hewson and Bono in 2005, Edun is a for-profit business with the aim of creating a global fashion brand, manufacturing clothing while committing to developing trade with Africa. The team responsible for Edun will include; Keith Wallace, PR Director; Patrick Tcherno, Senior Account Director; and Ula Lebryk, Account Manager. Currently Edun is sold globally in leading department and specialty stores.

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