31 October 2012

DSquared to launch swimwear & lingerie collection

DSquared and ISA have announced a licensing agreement for the production and distribution of a new lingerie and swimwear line designed by the fashion house's founders, Canadian twins Dean and Dan Caten. Starting in January 2013, the three year license will make its debut with a preview in occasion of the men’s AW13/14 show. The products will be sold in all DSquared stand-alone stores as well as selected department stores and stockists.

Dean and Dan commented: “Our collections have always been characterized by a strong element of seduction that stands halfway between eroticism and exhibitionism. Right from our very first fashion shows, even for the winter collections, we had gorgeous models on the runway or in our advertising campaigns, wearing provocative underwear. We decided to collaborate with ISA because it is a great firm that we have always respected and appreciated.”
www.dsquared2.com / @DeanandDan

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DSquared's press office in 'PR contacts'

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