26 March 2013

George at Asda launches new fashion label

George at Asda has launched G21 Talent this week, a new fashion label featuring a series of limited edition, catwalk-inspired collections designed by handpicked, graduate fashion designers. MTV presenter Laura Whitmore has featured in the PR campaign for the new range. The label has launched with collections from five stars of the future, and each year will recruit further graduates to create collections for the label, retailing exclusively in George stores nationwide and on George.com. This is in addition to its continued sponsorship of Graduate Fashion Week, which continues this year.  Each graduate will work out of the London-based Carnaby Street design headquarters and learn the skills required to create fashion forward yet mainstream designs for high-street retail. The complete range is available via the George at Asda website.
www.george.com / @Georgeatasda

Click on the pink links below for full details in DIARY directory:
George at Asda in 'fashion & accessories'

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