06 February 2014

Fashion label Bracken appoints DECEMBER

DECEMBER has been appointed to handle the press and publicity for fashion label Bracken. Designed by Joseph Nigoghossian, the ready-to-wear line has a strong focus on universal and unisex garments, aiming to combine fashion, art and digital media. Bracken’s first offering for pre-spring 2014 features prints on silk and heavy brushed cotton sateen twill. A graphic floral inspired by traditional Persian textiles and the woodland backgrounds of Chinese-born American artist Tyrus Wong feature on skate cut shorts, trousers and combat blouses to create a soft street military feel. A lavender ‘ghost’ check on georgette refines the staple flannel shirt, and a simple sweatshirt in Italian lamb’s suede is a luxurious twist on a streetwear classic. The collection also includes a range of interchangeable leather accessories including single panel hat shapes, and an evolved series of Joseph’s signature bra bags. Bracken is stocked at PRIMITIVE in the UK.

Click on the pink links below for full details in DIARY directory:
Bracken in 'fashion & accessories'

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