09 May 2014

L’Oréal appoints PR & Digital Communications Manager

Irene Moore, previously Assistant Communications Manager at Bobbi Brown Cosmetics, has joined L’Oréal as PR & Digital Communications Manager - Consumer Products Division. In her new role, Irene will be responsible for developing the brand's digital and social communication PR strategy for L'Oréal Paris, Garnier, Maybelline, Essie and Dark & Lovely. This includes managing relationships with vloggers, bloggers and digital influencers, taking ownership of strategic digital partnerships, and driving anticipation for product launches across all social platforms.

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Irene Moore in 'PR contacts'

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